Is HelloFresh a subscription service?

We’re passionate about making it easier for you to cook delicious, nutritious meals (using fresh ingredients) from scratch on a regular basis – it’s better for you, your family, and even the planet! But we know that your busy schedule makes it more difficult. So, we operate as a subscription to take all the hard bits - meal planning and shopping - away. We just leave you to do the fun bit – cooking and eating with your loved ones! What's more, by placing consistent weekly orders with our independent suppliers, they can provide you with the best quality produce for a price comparable with equivalent supermarket fare. It’s a win-win!

But in some corners, subscriptions have got a bad rep. Confusing contracts, hidden terms and unwanted extras. That’s why we operate as a flexible subscription - meaning there is no minimum term, and you can change your deliveries to fit in with your hectic lifestyle. On holiday or busy next week? You’re the boss! Simply skip your deliveries using our flexible order calendar by midnight on Wednesday the week prior to your next delivery. The reason for our Wednesday cut-off so we can give our suppliers enough notice for the exact quantities we need. We try to reduce food waste as much as possible, so we need our cut-off to make this happen.

If making the changes to your account online, you need to do by 11.59pm on Wednesday, and if you do have any questions that aren’t answered here, try our online chat with our customer care – it’s so quick and easy!

Frequently asked questions

What is a flexible subscription?
We’re passionate about making it easier for you to cook delicious, nutritious meals (using fresh ingredients) from scratch, on a regular basis – it’s better for you, your family, and even the plane...

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What are HelloFresh doing to reduce plastic?
This year we’ve been working on plastic packaging from two separate angles. The first is by reducing the overall amount of plastic. For example, in the UK we are replacing larger plastic trays for ...

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Will you remind me when I'm getting a box?
We certainly will! Every Sunday, we send a menu reminder email to all customers who are receiving a box the following week. We would recommend keeping this notification on - we would hate to send y...

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Updating my delivery address
Desktop iOS Android Need to change your delivery address? Easy! Just follow these steps: Click here to log into your HelloFresh account. Under your name, at the top right-hand side, select 'A...

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How do I select my meals?
Desktop iOS Android If you order our Classic, Rapid and the Family 3, 4 & 5 meal boxes will be able to choose from up to 18 recipes each week.  Once you have ordered your box, you can go into...

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I forgot to cancel my box - what do I do?
Whoops! Our deadline (Wednesday 23:59 the week prior to your delivery) is the way to make HelloFresh responsible and ethical from a food waste and sourcing perspective. We hope that a friend, neigh...

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Can I skip a delivery if I don’t want it?
Desktop iOS Android Need to skip a delivery? No problem, just follow these simple steps: Click here to log in to your HelloFresh account.  Click on the 'My menu' tab on the left-hand side of ...

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Has my voucher applied?
When you are applying your voucher, you'll see a green notification bar at the top of the page. If this notification pops up, your voucher has definitely applied.  You'll see what the voucher is wo...

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