Is HelloFresh a subscription service?

We’re passionate about making it easier for you to cook delicious, nutritious meals (using fresh ingredients) from scratch on a regular basis – it’s better for you, your family, and even the planet! But we know that your busy schedule makes it more difficult. So, we operate as a subscription to take all the hard bits - meal planning and shopping - away. We just leave you to do the fun bit – cooking and eating with your loved ones! What's more, by placing consistent weekly orders with our independent suppliers, they can provide you with the best quality produce for a price comparable with equivalent supermarket fare. It’s a win-win!

But in some corners, subscriptions have got a bad rep. Confusing contracts, hidden terms and unwanted extras. That’s why we operate as a flexible subscription - meaning there is no minimum term, and you can change your deliveries to fit in with your hectic lifestyle. On holiday or busy next week? You’re the boss! Simply skip your deliveries using our flexible order calendar by midnight on Wednesday the week prior to your next delivery. The reason for our Wednesday cut-off so we can give our suppliers enough notice for the exact quantities we need. We try to reduce food waste as much as possible, so we need our cut-off to make this happen.

If making the changes to your account online, you need to do by 11.59pm on Wednesday, and if you do have any questions that aren’t answered here, try our online chat with our customer care – it’s so quick and easy!